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.MOBI: BRANDING THE MOBILE INTERNET
With the mobile market growing fast and furious, a mobile optimized web presence is becoming increasingly important to all manners of business - small, large, local and global. The recently launched .mobi extension is the first top-level domain dedicated exclusively to delivering the Internet to mobile devices. With more than two billion mobile phones in use world wide, not to mention countless other mobile devices, .mobi has the potential to bring your website to millions more potential consumers than a conventional desktop computer.
By guiding mobile users to made-for-mobile Internet content, .mobi plans to revolutionize and standardize Internet use on mobile devices, making it both more consistent and convenient. With increasing numbers of people searching for the nearest take-out restaurant, checking traffic reports and ordering books from handheld devices, .mobi is equally relevant to local retailers and service providers as it is to online giants such as Amazon and Google.
Over the course of the session Cybele Negris will discuss:
- The growth of the mobile Internet
- How the .mobi top-level domain will advance mobile Internet use through the application of standards and compliance policies
- Why it's vital to secure your trademark or name
- The different opportunities .mobi presents for branding your business and reaching new customers
ABOUT CYBELE NEGRIS
Cybele Negris is a founding partner and Chief Operating Officer of Vancouver-based Webnames.ca (www.webnames.ca), Canada's original domain registrar. Cybele was instrumental in assembling a winning team and managing the company's operations through rapid growth to become one of Canada's leading Internet Services companies, providing online solutions to business and individuals across the country.
Cybele has diverse experience in management and operations, including prior directorships and officer positions in several public and privately held companies. Prior to Webnames.ca, she ran her own management consultancy, working closely with crown corporations and varied businesses. Her numerous awards include Ernst & Young Entrepreneur of the Year Award - Pacific Region (2005), Finalist in Information Technology Category, PROFIT W100 ranking of Canada's Top Women Entrepreneurs (2004, 2005, 2006), and Business in Vancouver's Top 40 Under 40 Award for Outstanding Achievement (2003).
Cybele is the current President of Wired Woman Vancouver, a national organization providing education, networking and mentorship to women in the technology sector. She balances all of this with raising her two children, two year old son Miles and newborn daughter Chantele.
ABOUT WEBNAMES.CA
Webnames.ca is Canada's original domain registrar. Created from the original .CA registry at the University of British Columbia during the Fall of 2000, Webnames.ca has grown to become one of the most trusted Internet services providers in Canada, delivering corporate domain management, webhosting, website creation products, email solutions and more to nearly 40,000 largely Canadian customers.
With more than 100,000 domains under management, the Webnames.ca moniker has become synonymous with reliability, experience and premier service standards. Whether you are an individual purchasing your first domain name, a home based business developing an online presence, an organization requiring hosting or corporation with thousands of domain names under management, you can trust Webnames.ca to be your online ally.
www.webnames.ca
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